The Impact of Electronic Word of Mouth (eWOM) on Teenager Consumers’ Buying Decisions in the Digital Age: A Study of the Food Industry in Malaysia
DOI: 10.1007/978-3-031-96530-2_8Author: Azian Mohamad et al.Published: 2025

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DOI: 10.1007/978-3-031-96530-2_8Author: Azian Mohamad et al.Published: 2025

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  • April 19, 2026 at 8:04 pm #1343
    miltonbyteMiltonByte
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    Title: The Impact of Electronic Word of Mouth (eWOM) on Teenager Consumers’ Buying Decisions in the Digital Age: A Study of the Food Industry in Malaysia
    Journal: Studies in Systems, Decision and Control
    Authors: Azian Mohamad, Afirah Taufik, Farah Nabihah Rahman, Samirah Razali, Aiman Haniff Rosli Sham
    Date: 2025
    DOI: 10.1007/978-3-031-96530-2_8
    Source: Springer Nature Switzerland
    Source URL: https://doi.org/10.1007/978-3-031-96530-2_8

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