Understanding the impact of fashion app emotional attachment on consumer responses: the role of e-servicescape, customer experience and perceived value of online shopping
DOI: 10.1108/jfmm-05-2023-0113Author: Vipul V. Patel et al.Published: 2024-4-26

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DOI: 10.1108/jfmm-05-2023-0113Author: Vipul V. Patel et al.Published: 2024-4-26

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    Title: Understanding the impact of fashion app emotional attachment on consumer responses: the role of e-servicescape, customer experience and perceived value of online shopping
    Journal: Journal of Fashion Marketing and Management: An International Journal
    Authors: Vipul V. Patel, Richa Pandit, Ramzan Sama
    Date: 2024-4-26
    DOI: 10.1108/jfmm-05-2023-0113
    Source: Emerald
    Source URL: https://doi.org/10.1108/jfmm-05-2023-0113

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